Start your own business website8/15/2023 ![]() In the meantime, here are tips for different businesses: SEO is a huge topic so instead of boring you with the details, we offer you this guide to understanding local SEO for businesses along with a glossary explaining all the tricky SEO terms. You can easily dedicate hours each day to improving your search engine rankings (though that’s probably not the best use of your time). We won’t lie to you, though: search engine optimization is a complicated beast with oft-changing rules. In other words, SEO makes sure that when a customer searches “dollhouses missoula,” your dollhouse store in Missoula shows up. Search engine optimization, or SEO, helps your site show up on relevant Google and Bing searches. Your great website won’t do your business much good if your audience can’t find it. We recommend Wix because they over 500 design themes to choose from all included in the most basic plan. Of course there are website builders that have hundreds of free themes included in each plan that you can change out as you see fit. Likewise, paid themes let you get the most out of. BigCommerce, for example, only offers two free templates (and they’re kind of mediocre), so you’ll likely want to buy one. So if you choose a cluttered or unreadable theme that looks like something from 1999, your visitors will bounce before ever looking at your actual content.įor some website builders, this will require you to buy a premium theme. Remember, visitors to your website will rely on cues like your web design to decide whether or not to trust you and your product. No matter what kind of business site you’re creating, look for a theme that’s clean, modern, readable, and attractive. And for pretty much all builders, the first thing you’ll need to do is choose a theme or template for your site. You can either build on your own or hire a web designer to build your site, a decision that can definitely be tricky to make. The process is little more than some simple copying and pasting, but your web host of choice should have instructions for you as part of your setup process.īy this point, you should have chosen a builder and a domain (and hosting, if you need that), so you know what that means: time to start building. We know that sounds complicated, but it just means you need to make sure your domain name is linked to your web hosting. No matter what platform you use for hosting, it is important to keep in mind that you’ll need to point your DNS servers to your host. For a more thorough look at how web hosts work, take a look at our guide to web hosting. You need place to publish your site, you buy that space from web hosting platforms like Bluehost or Wordpress. So if you’re not using, go ahead and skip to step four.įor those who may not know, web hosting is simply the service a platform offers in letting you house your website on their internet property. In fact, most builders won’t let you host your website elsewhere anyways. Most other website builders include hosting as part of their product (hence your monthly fee). This step really only applies to people who choose as their website builder of choice. No one would blink at dominos.pizza, for example, but we’d look pretty weird if we changed our URL to business.pizza. Just make sure your suffix of choice fits with your business. If that’s the case, you might want to try a less common domain suffix you don’t have to limit yourself to. But given that we live in 2019 and the world wide web has been around for 30 years, there’s a good chance that someone has already snagged the URL for your business name. If possible, we highly suggest your domain name be. In either case, choose a domain that makes sense with your business. And while some people prefer to have just one account for all their website services, other people subscribe pretty strongly to the “don’t put all your eggs in one basket” theory of online security.īesides, not all website builders offer a domain name, so you very well may need to buy your own anyway. Like, if you ever switch builders or hosts, you won’t have to go through the hassle of transferring your domain. Of course, even if you do choose a builder that offers a free domain, you might prefer to get yours elsewhere for a few reasons. In that case, you can choose your domain as part of the account setup process. Now, some website builders offer you a free domain name for one year when you sign up for a premium plan. It’s time to get a domain name, or the URL people put in their address bars to go to your website. ![]()
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